The pushback has already begun.
Predictable, really - its just too easy a target. Sure, Frontline's documentary on the NFL, League of Denial, was a damning piece of seamless investigative journalism. How seamless? Even Deadspin, whose stock in trade is to try to take anyone else's investigative journalism to pieces to clear the decks for their own, couldn't manage a swipe. (Correction: they've added one.) Sure, it made things very, very clear that the NFL was well aware of the dangers of traumatic head injury to its players and yet did everything in its power to prevent players from learning about the issue. And sure, it was very clear about what those consequences were. Just ask the family of Mike Webster.